01922cam a22003494a 4500 14976632 20091015172451.0 070823s2008 maua b 001 0 eng 2007034854 9780071263917(alk. paper) (OCoLC)ocn167504570 (OCoLC)167504570 (OCoLC)156810218 DLC DLC BTCTA BAKER YDXCP C#P BWX DLC HF5415.13 .M3586 2008 658.802 22 WAL Walker, Orville C. 8914 Marketing Strategy : A Decision-Focused Approach / Orville C. Walker, Jr., John W. Mullins. 6th ed. McGraw-Hill International Edition Boston : McGraw-Hill Irwin, c2008. xx, 346 p. : ill. (chiefly col.) ; 26 cm. Rev. ed. of: Marketing strategy / Orville C. Walker, Jr. ... [et al.]. 5th ed. c2006. Includes bibliographical references and indexes. Marketing Management. 8915 Mullins, John W. (John Walker) 8916 Publisher description http://www.loc.gov/catdir/enhancements/fy0743/2007034854-d.html Table of contents only http://www.loc.gov/catdir/enhancements/fy0743/2007034854-t.html ddc BB 12802 12802 0 0 ddc 0 0 Baccah MAIN MAIN 1ST 2009-10-18 purchase 10 12 658.802 WAL 000018058 2025-07-15 00:00:00 2019-04-14 BB 0 0 ddc 0 0 Baccah MAIN MAIN 1ST 2009-10-18 purchase 7 5 658.802 WAL 000018057 2025-07-15 00:00:00 2012-04-04 BB 0 0 ddc 0 0 Baccah MAIN MAIN 1ST 2009-10-18 purchase 6 658.802 WAL 000018056 2025-07-15 00:00:00 2010-08-02 NB