Brand management / Rik Riezebos with Bas Kist and Gert Kootstra.
Material type:
TextPublisher: Harlow, England : Prentice Hall / Pearson Education Limited, 2003Description: xvi, 331 pages : illustrations ; 25 cmContent type: - text
- unmediated
- volume
- 0273655051
- 9780273655053
- 658.827 RIE 22
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Central Library First floor | Baccah | 658.827 RIE (Browse shelf(Opens below)) | Available | 000049326 |
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| 658.827 MIL Building a storybrand : | 658.827 MIL Building a storybrand : | 658.827 NEU The brand gap : | 658.827 RIE Brand management / | 658.827 ROM How brands grow / | 658.827 SHA How brands grow : | 658.827 YOU Brand media strategy : |
Includes bibliographical references and index.
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