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Global marketing and advertising : understanding cultural paradoxes / Marieke De Mooij.

By: Material type: TextPublication details: London ; Los Angeles : Sage Publications, 2019.Edition: 5th edDescription: xx, 488 p. : ill. ; 24 cmISBN:
  • 9781544318141 (pbk. : alk. paper)
Subject(s): Genre/Form: DDC classification:
  • 658.802 MOO 22
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
NB - Book (Non borrowing) Central Library First floor Baccah 658.802 MOO (Browse shelf(Opens below)) Not for loan 000044426
Book - Borrowing Central Library First floor Baccah 658.802 MOO (Browse shelf(Opens below)) Available 000044427
Book - Borrowing Central Library First floor Baccah 658.802 MOO (Browse shelf(Opens below)) Available 000044428
Total holds: 0

Includes bibliographical references and index.

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