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Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Roger J. Best.

By: Contributor(s): Material type: TextPublication details: Boston : McGraw-Hill/Irwin, c.2007.Edition: 10th edDescription: xxiv, 790 p. : col. ill. ; 27 cm. + 1 CD-ROM (4 3/4 in.)ISBN:
  • 0073101370 (book : alk. paper)
  • 0073261548 (book & CD-ROM)
  • 9780073101378
  • 0071106685
  • 9780071106689
Subject(s): DDC classification:
  • 658.83420973 HAW 22
Online resources:
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book - Borrowing Central Library First floor 658.83420973 HAW (Browse shelf(Opens below)) Available 000001622
Book - Borrowing Central Library First floor 658.83420973 HAW (Browse shelf(Opens below)) Available 000009398
CD | DVD - With book Central Library First floor 658.83420973 HAW (Browse shelf(Opens below)) Available 000009675
CD | DVD - With book Central Library First floor 658.83420973 HAW (Browse shelf(Opens below)) Available 000007531
CD | DVD - With book Central Library First floor 658.83420973 HAW (Browse shelf(Opens below)) Available 000006778
Book - Borrowing Central Library First floor 658.83420973 HAW (Browse shelf(Opens below)) Available 000001658
Total holds: 0

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Includes bibliographical references and indexes.

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