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International marketing / Philip R. Cateora ... [et al.].

Contributor(s): Material type: TextPublication details: New York : McGraw Hill Education, c.2016.Edition: 17th ed., International student edDescription: xxxvi, 662 p. : ill. (col.) ; 28 cmISBN:
  • 9781259253065 (alk. paper)
  • 1259253066
Subject(s): Genre/Form: DDC classification:
  • 658.848 INT 22
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book - Borrowing Central Library First floor Baccah 658.848 INT (Browse shelf(Opens below)) Available 000044285
Book - Borrowing Central Library First floor Baccah 658.848 INT (Browse shelf(Opens below)) Available 000044286
Book - Borrowing Central Library First floor Baccah 658.848 INT (Browse shelf(Opens below)) Available 000044287
Book - Borrowing Central Library First floor Baccah 658.848 INT (Browse shelf(Opens below)) Available 000044120
Book - Borrowing Central Library First floor Baccah 658.848 INT (Browse shelf(Opens below)) Available 000041334
Book - Borrowing Central Library First floor Baccah 658.848 INT (Browse shelf(Opens below)) Available 000041333
Total holds: 0

Includes glossary.

This International student edition is for use outside the U. S.

Includes bibliographical references and indexes.

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