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Brand management : research, theory and practice / Tilde Heding, Charlotte F. Knudtzen and Mogens Bjerre.

By: Contributor(s): Material type: TextPublication details: Oxon ; New York : Routledge / Taylor & Francis Group, 2016.Edition: 2nd edDescription: xiv, 307 p. : ill. ; 24 cmISBN:
  • 9781138804692
Subject(s): DDC classification:
  • 658.827 22 HED
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book - Borrowing Central Library First floor Academic Bookshop 658.827 HED (Browse shelf(Opens below)) 9129 Available 000034178
Total holds: 0

Includes bibliographical references and indexes.

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