Strategic marketing : creating competitive advantage / Douglas West, John Ford, Essam Ibrahim.
Material type:
TextPublication details: Oxford : Oxford University Press, c.2015.Edition: 3rd edDescription: xxi, 571 p. : ill. ; 25 cmISBN: - 9780199684090 (pbk.)
- 22 658.8101 WES
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Central Library First floor | Alahram | 658.8101 WES (Browse shelf(Opens below)) | Available | 000032197 | |||||||||||||
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Book - Borrowing
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Central Library First floor | Baccah | 658.8101 WES (Browse shelf(Opens below)) | 25136 | Available | 000034602 |
Total holds: 0
Browsing Central Library shelves,Shelving location: First floor Close shelf browser (Hides shelf browser)
| 658.81 STA Management of a sales force / | 658.81 TAN Sales Management : | 658.81 WEI Sales management : | 658.8101 WES Strategic marketing : | 658.8101 WES Strategic marketing : | 658.812 ف ق ي فن خدمة العملاء وكيفية المحافظة عليهم = The art of customer service / | 658.812 BAR Branded customer service : |
Index : p. [553]-571.
Includes bibliographical references.
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