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Sports marketing : a strategic perspective / Matthew D. Shank, Ph.D. dean, School of Business Administration and professor of Marketing, University of Dayton.

By: Material type: TextPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, [2009]Copyright date: c2009Edition: Fourth editionDescription: xxiv, 453 pages : illustrations, portraits ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0138137455 (International ed. : pbk.)
  • 9780138137458 (International ed. : pbk.)
Subject(s): Genre/Form: DDC classification:
  • 796.0698 22 SHA
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Book - Borrowing Central Library Second Floor Baccah 796.0698 SHA (Browse shelf(Opens below)) Available 000028347
Book - Borrowing Central Library Second Floor Baccah 796.0698 SHA (Browse shelf(Opens below)) Available 000028348
Book - Borrowing Central Library Second Floor Baccah 796.0698 SHA (Browse shelf(Opens below)) Available 000028349
Total holds: 0

Includes bibliographical references and index.

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