Global Marketing : A Decision-oriented Approach / Svend Hollensen.
Material type:
TextPublication details: Harlow, England : Financial Times Prentice Hall, c2007.Edition: 4th edDescription: xxxviii, 714p. : col. ill.; 24 cmISBN: - 9780273706786 (pbk.)
- 22 658.84 HOL
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Central Library First floor | 658.84 HOL (Browse shelf(Opens below)) | Available | 000010186 |
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| 658.84 ELE Electronic Commerce 2010 : | 658.84 EVA Exploring direct and relationship marketing / | 658.84 GRE Electronic commerce : | 658.84 HOL Global Marketing : | 658.84 HOL Global marketing / | 658.84 HOL Global marketing / | 658.84 HOL Global marketing / |
Includes bibliographical references and index.
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