Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
Material type:
TextPublication details: Cincinnati, Ohio : South-Western, c2002.Edition: 6th edDescription: 751 p. : col. ill. ; 29 cm. + 1 computer optical disc (4 3/4 in.)ISBN: - 0324068611 (acid-free paper)
- 658.8 L2181
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Central Library First floor | 658.8 LAM (Browse shelf(Opens below)) | Available | 000003312 |
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| 658.8 KOT Marketing management / | 658.8 KOT Social marketing : improving the quality of life / | 658.8 KUM International Marketing | 658.8 LAM Marketing / | 658.8 LAM Marketing / | 658.8 LAM Essentials of marketing / | 658.8 LEE Social marketing: influencing behaviors for good / |
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