Consumer insight : (Record no. 8636)

MARC details
000 -LEADER
fixed length control field 01299nac a22003131u 4500
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004014622
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0749442921
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.834
Item number CON
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
-- 8636
-- 8636
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name 20080729
245 00 - TITLE STATEMENT
Title Consumer insight :
Remainder of title how to use data and market research to get closer to your customer /
Statement of responsibility, etc [edited by] Merlin Stone, Alison Bond & Bryan Foss.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London ;
-- Sterling, Va.c2004.
Name of publisher, distributor, etc Kogan Page, c2004.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 288 p. :
Other physical details ill. ;
Dimensions 24 cm.
490 1# - Series Statement
Series statement Market research in practice
500 ## - GENERAL NOTE
General note Distributer: Baccah.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
511 ## - PARTICIPANT OR PERFORMER NOTE
Participant or performer note Catalogued By: Mahitab.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer relations
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Database marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Stone, Merlin,
Dates associated with a name 1948-
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bond, Alison.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Foss, Bryan.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Market research in practice series.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/ecip0419/2004014622.html">http://www.loc.gov/catdir/toc/ecip0419/2004014622.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0715/2004014622-d.html">http://www.loc.gov/catdir/enhancements/fy0715/2004014622-d.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book - Borrowing
Call number prefix 658.834CON
Holdings
Withdrawn status Item status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type
        Central Library Central Library First floor 08/03/2016 Purchase 5 5 658.834CON 000010605 26/04/2026 21/10/2014 Book - Borrowing

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