The brand management checklist : CD / (Record no. 7138)

MARC details
000 -LEADER
fixed length control field 00579nac a22001571u 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090203t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.82721
Item number VAN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name VanAuken, Brad
245 ## - TITLE STATEMENT
Title The brand management checklist : CD /
Remainder of title proven tools and techniques for creating winning brands /
Statement of responsibility, etc Brad VanAuken
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Kogan Page, 2002.
Date of publication, distribution, etc c2002
300 ## - PHYSICAL DESCRIPTION
Type of unit 1 CD-Rom
Dimensions (4 3/4 in.)
500 ## - GENERAL NOTE
General note Audiovisuals
511 ## - PARTICIPANT OR PERFORMER NOTE
Participant or performer note Catalogued by: Sara
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products -- Marketing--Management.
General subdivision Management.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type
Call number prefix 658.82721VAN
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date last borrowed Koha item type Total Renewals
        Central Library Central Library First floor 08/01/2008 Purchase 2 658.82721VAN 000008204 24/08/2022 18/06/2013 CD | DVD - With book  
        Central Library Central Library First floor 08/02/2014 Purchase 2 658.82721VAN 000009790 24/08/2022 03/12/2008 CD | DVD - With book 2

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