Readings & cases in direct marketing / (Record no. 6084)

MARC details
000 -LEADER
fixed length control field 00930nac a22002651u 4500
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 88061140
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0844231835
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)19009698
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number BRO
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
-- 6084
-- 6084
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Brown, Herbert E.
245 10 - TITLE STATEMENT
Title Readings & cases in direct marketing /
Statement of responsibility, etc Herbert E. Brown, Bruce Buskirk.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Lincolnwood, Ill. :
Name of publisher, distributor, etc NTC Business Books,c1989.
Date of publication, distribution, etc c1989.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 334 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Distributer: Al-Ahram.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
511 ## - PARTICIPANT OR PERFORMER NOTE
Participant or performer note Catalogued By: Mahitab.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Direct marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising, Direct-mail.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Buskirk, Bruce D.
740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Readings and cases in direct marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book - Borrowing
Call number prefix 658.84BRO
Holdings
Withdrawn status Item status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date last borrowed Koha item type
        Central Library Central Library First floor 07/11/2013 Purchase 2 658.84BRO 000007670 15/07/2025 20/11/2013 Book - Borrowing

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