Marketing : DVD/ (Record no. 5287)

MARC details
000 -LEADER
fixed length control field 00717nac a22002171u 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131472038 (CD-ROM) :
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131273124
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ARM
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (OCLC)
-- 5287
-- 5287
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
245 ## - TITLE STATEMENT
Title Marketing : DVD/
Remainder of title an introduction /
Statement of responsibility, etc Gary Armstrong, Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Pearson/Prentice Hall,2005
Date of publication, distribution, etc c2005.
500 ## - GENERAL NOTE
General note Audiovisuals
500 ## - GENERAL NOTE
General note DVD with book
511 ## - PARTICIPANT OR PERFORMER NOTE
Participant or performer note Catalogued by: Sara
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type
Call number prefix 658.8ARM
Holdings
Withdrawn status Item status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date last borrowed Koha item type
        Central Library Central Library First floor 23/10/2007 Purchase 2 658.8ARM 000006806 24/08/2022 18/06/2013 CD | DVD - (NB)