Services marketing : (Record no. 28161)

MARC details
000 -LEADER
fixed length control field 01415cam a22003735i 4500
003 - CONTROL NUMBER IDENTIFIER
control field EG-ScBUE
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200220134701.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 080129t20182018nyua f b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781260083521
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1260083527
040 ## - CATALOGING SOURCE
Original cataloging agency EG-ScBUE
Language of cataloging eng
Description conventions rda
Transcribing agency EG-ScBUE
Modifying agency EG-ScBUE
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ZEI
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.,
Relator term author.
9 (RLIN) 12207
245 10 - TITLE STATEMENT
Title Services marketing :
Remainder of title integrating customer focus across the firm /
Statement of responsibility, etc Valarie A. Zeithaml, University of North Carolina at Chapel Hill, Mary Jo Bitner, Arizona State University, Dwayne D. Gremler, Bowling Green State University.
250 ## - EDITION STATEMENT
Edition statement Seventh edition.
250 ## - EDITION STATEMENT
Edition statement International student edition.
264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York :
Name of publisher, distributor, etc McGraw-Hill Education,
Date of publication, distribution, etc [2018]
264 #4 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc c2018
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 514 pages :
Other physical details illustrations ;
Dimensions 28 cm
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Service industries
General subdivision Marketing.
Source of heading or term BUEsh
9 (RLIN) 12208
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer services.
Source of heading or term BUEsh
9 (RLIN) 12209
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Source of heading or term BUEsh
9 (RLIN) 12210
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college BAEPS, Business Administration
Arrived date list February2020
655 ## - INDEX TERM--GENRE/FORM
Form subdivision Text book
9 (RLIN) 33728
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo,
Relator term author.
9 (RLIN) 12211
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gremler, Dwayne D.,
Relator term author.
9 (RLIN) 12212
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book - Borrowing
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Total Renewals Date checked out
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 20/02/2020 Purchase   658.8 ZEI 000048723 15/07/2025 20/02/2020 NB - Book (Non borrowing)    
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 20/02/2020 Purchase 1 658.8 ZEI 000048724 15/07/2025 20/02/2020 Book - Borrowing 18 21/02/2022
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 20/02/2020 Purchase   658.8 ZEI 000048725 15/07/2025 20/02/2020 Book - Borrowing    
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 19/03/2020 Purchase   658.8 ZEI 000049065 15/07/2025 19/03/2020 NB - Book (Non borrowing)    
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 19/03/2020 Purchase 1 658.8 ZEI 000049066 15/07/2025 19/03/2020 Book - Borrowing 1 21/02/2022

© BUE Library 2020