Advertising, society, and consumer culture / (Record no. 26920)

MARC details
000 -LEADER
fixed length control field 01637cam a22003135a 4500
001 - CONTROL NUMBER
control field 16015567
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181031130832.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091210s2015 enka frb 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2009048088
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780765615473
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Modifying agency DLC
-- EG-ScBUE
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 306.3
Item number HOV
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hovland, Roxanne.
9 (RLIN) 41858
245 10 - TITLE STATEMENT
Title Advertising, society, and consumer culture /
Statement of responsibility, etc Roxanne Hovland and Joyce M. Wolburg.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Oxon ;
-- New York :
Name of publisher, distributor, etc Routledge / Taylor & Francis,
Date of publication, distribution, etc 2015.
300 ## - PHYSICAL DESCRIPTION
Extent ix, 197 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 173-186) and index.
505 ## - FORMATTED CONTENTS NOTE
Title Advertising as an institution of consumer culture --<br/>
-- Evolution of American society --<br/>
-- Perspectives for understanding advertising --<br/>
-- The behind-the-scenes power of advertising --<br/>
-- Crossing international borders --<br/>
-- Consumer protection and competition --<br/>
-- Doing the right thing when we don't know what "right" is --<br/>
-- Concluding comments on advertising and consumer culture.
520 ## - SUMMARY, ETC.
Summary, etc Suitable for courses in Advertising and Society, this title develops an integrated perspective that gives students a framework for understanding past, present, and future issues in advertising communications.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
General subdivision Social aspects
Geographic subdivision United States.
Source of heading or term BUEsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumption (Economics)
General subdivision Social aspects
Geographic subdivision United States.
Source of heading or term BUEsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
Geographic subdivision United States.
Source of heading or term BUEsh
651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME
Source of heading or term BUEsh
653 ## - INDEX TERM--UNCONTROLLED
Resource For college Communication and mass media
Arrived date list October2018
655 ## - INDEX TERM--GENRE/FORM
Form subdivision Reading book
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wolburg, Joyce Marie.
9 (RLIN) 41859
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 31/10/2018 Purchase   306.3 HOV 000043717 15/07/2025 NB - Book (Non borrowing)
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 31/10/2018 Purchase   306.3 HOV 000043718 15/07/2025 Book - Borrowing
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 31/10/2018 Purchase   306.3 HOV 000043719 15/07/2025 Book - Borrowing

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