Handbook of modern marketing / (Record no. 26067)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00703cam a22002295a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 4277963 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180204110113.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 850611t1986 nyua frb 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0070088543 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | OCoLC |
| -- | DLC |
| -- | EG-ScBUE |
| Language of cataloging | eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 22 |
| Item number | HAN |
| 245 00 - TITLE STATEMENT | |
| Title | Handbook of modern marketing / |
| Statement of responsibility, etc | editor Victor P. Buell. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New York : |
| Name of publisher, distributor, etc | McGraw-Hill, |
| Date of publication, distribution, etc | c.1986. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 v. (various pagings) : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and indexes. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| Source of heading or term | BUEsh |
| 9 (RLIN) | 4499 |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | Generalities |
| -- | BAEPS, Business Administration |
| Arrived date list | February2018 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Buell, Victor P., |
| Relator term | editor. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Item status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Central Library | Central Library | 04/02/2018 | Donation | 658.8 HAN | 000047214 | 15/07/2025 | Book - Borrowing |