Transnational marketing strategy / (Record no. 20539)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00854nam a22002655a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20201128021507.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150817s2014 ii a fr 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788122435900 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | EG-ScBUE |
| Language of cataloging | eng |
| Transcribing agency | EG-ScBUE |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | DAS |
| Edition number | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Das, Biswajit. |
| 9 (RLIN) | 38357 |
| 245 10 - TITLE STATEMENT | |
| Title | Transnational marketing strategy / |
| Statement of responsibility, etc | Biswajit Das, Ipseeta Satpathy, Sanjay Sharan. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | New Age International Publishers, |
| Date of publication, distribution, etc | 2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 270 p : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Index : p. 264-270. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management. |
| Source of heading or term | BUEsh |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | International business enterprises. |
| Source of heading or term | BUEsh |
| 9 (RLIN) | 1592 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Export marketing. |
| Source of heading or term | BUEsh |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | BAEPS, Business Administration |
| Arrived date list | August2015 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Satpathy, Ipseeta |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sharan, Sanjay |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Call number prefix | 658.8 DAS |
| Withdrawn status | Item status | Source of classification or shelving scheme | Damaged status | Not for loan | Vendor | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Date last borrowed | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 17/08/2015 | 148.00 | 21758 | 2 | 658.8 DAS | 000039694 | 15/07/2025 | 08/10/2015 | 185.00 | Book - Borrowing |