Marketing : (Record no. 18388)

MARC details
000 -LEADER
fixed length control field 01191pam a2200337 a 4500
001 - CONTROL NUMBER
control field 016014791
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20141203124330.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120117t2013 xxka frbd 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273767183 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273767186 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Modifying agency UkOxU
-- Uk
-- EG-ScBUE
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
Item number ARM
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Fuller form of name Gary M.)
9 (RLIN) 13696
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title an introduction /
Statement of responsibility, etc Gary Armstrong, Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 11th ed.,
Remainder of edition statement Global ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Harlow, United Kingdom :
Name of publisher, distributor, etc Pearson Education Limited,
Date of publication, distribution, etc c.2013.
300 ## - PHYSICAL DESCRIPTION
Extent [Various pagings] :
Other physical details ill. (col.) ;
Dimensions 28 cm.
490 0# - Series Statement
Series statement Always learning
500 ## - GENERAL NOTE
General note Includes appendixes.
500 ## - GENERAL NOTE
General note Includes glossary.
500 ## - GENERAL NOTE
General note Includes index.
500 ## - GENERAL NOTE
General note Includes student access code inside : my marketing lab-ISBN 0273767240,9780273767244.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Textbooks
9 (RLIN) 36083
653 ## - INDEX TERM--UNCONTROLLED
Resource For college BAEPS, Business Administration
-- Communication and mass media
Arrived date list September2014
-- December2014
655 ## - INDEX TERM--GENRE/FORM
Form subdivision
-- 33728
690 7# - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Management and Business Studies
Source of heading or term blcoll
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip
9 (RLIN) 9038
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Call number prefix 658.8 ARM
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Koha item type Total Renewals Date last borrowed Cost, normal purchase price Serial Enumeration / chronology Cost, replacement price
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014 Purchase   658.8 ARM 000036166 15/07/2025 NB - Book (Non borrowing)          
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014   19 658.8 ARM 000036167 15/07/2025 Book - Borrowing 15 06/01/2018      
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014 Purchase 17 658.8 ARM 000036168 15/07/2025 Book - Borrowing 30 22/11/2018      
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014 Purchase 17 658.8 ARM 000036169 15/07/2025 Book - Borrowing 80 19/12/2017      
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014   18 658.8 ARM 000036170 15/07/2025 Book - Borrowing 25 24/09/2020 250.00 20677 312.50
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014 Purchase 9 658.8 ARM 000036171 15/07/2025 Book - Borrowing 48 10/01/2019      
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014 Purchase 11 658.8 ARM 000036172 15/07/2025 Book - Borrowing 52 06/02/2017      
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014 Purchase 19 658.8 ARM 000036173 15/07/2025 Book - Borrowing 15 22/11/2018      
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014 Purchase 14 658.8 ARM 000036174 15/07/2025 Book - Borrowing 75 24/09/2018      
    Dewey Decimal Classification     Baccah Central Library Central Library First floor 18/09/2014 Purchase 20 658.8 ARM 000036175 15/07/2025 Book - Borrowing 17 09/01/2018      

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