Marketing management / (Record no. 17565)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01240cam a22003375i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 016166815 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | EG-ScBUE |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200826144009.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120903s2012 enka f b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781408252734 (pbk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | EG-ScBUE |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | EG-ScBUE |
| Modifying agency | EG-ScBUE |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT |
| Edition number | 23 |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc | Philip Kotler, Northwestern University [and four other]. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Arab world edition. |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Harlow : |
| Name of publisher, distributor, etc | Pearson Education, |
| Date of publication, distribution, etc | 2012. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 volume (various pagings) : |
| Other physical details | illustrations ; |
| Dimensions | 28 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Geographic subdivision | Arab countries |
| Form subdivision | Textbooks. |
| Source of heading or term | BUEsh |
| 9 (RLIN) | 33785 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Geographic subdivision | Arab countries |
| General subdivision | Management |
| Form subdivision | Textbooks. |
| Source of heading or term | BUEsh |
| 9 (RLIN) | 33786 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing research |
| Geographic subdivision | Arab countries |
| Form subdivision | Textbooks. |
| Source of heading or term | BUEsh |
| 9 (RLIN) | 33787 |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Source of heading or term | BUEsh |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Resource For college | BAEPS, Business Administration |
| Arrived date list | September2013 |
| -- | August2020 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane, |
| Dates associated with a name | 1956- |
| Relator term | author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hassan, Salah S., |
| Relator term | author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Baalbaki, Imad B., |
| Relator term | author. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Shamma, Hamed M., |
| Relator term | author. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book - Borrowing |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Koha item type | Total Renewals | Price effective from | Cost, replacement price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | 2 | 658.8 KOT | 000029050 | 15/07/2025 | 21/05/2015 | NB - Book (Non borrowing) | ||||||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | 16 | 658.8 KOT | 000029051 | 15/07/2025 | 21/04/2018 | Book - Borrowing | 37 | 29/09/2013 | ||||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | 13 | 658.8 KOT | 000049617 | 15/07/2025 | 06/02/2018 | Book - Borrowing | 51 | 29/09/2013 | ||||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | 17 | 658.8 KOT | 000029053 | 15/07/2025 | 19/02/2020 | Book - Borrowing | 67 | 29/09/2013 | ||||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | 17 | 658.8 KOT | 000049615 | 15/07/2025 | 18/05/2019 | Book - Borrowing | 28 | 29/09/2013 | ||||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | 23 | 658.8 KOT | 000049616 | 15/07/2025 | 18/05/2019 | Book - Borrowing | 43 | 29/09/2013 | ||||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | 5 | 658.8 KOT | 000029056 | 24/08/2022 | 29/07/2018 | Book - Borrowing | 19 | 29/09/2013 | ||||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | 21 | 658.8 KOT | 000049649 | 21/12/2019 | 07/07/2019 | Book - Borrowing | 83 | 29/09/2013 | ||||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | Purchase | 2 | 658.8 KOT | 000029058 | 15/07/2025 | 14/11/2013 | Book - Borrowing | 4 | 375.00 | |||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 29/09/2013 | 13 | 658.8 KOT | 000029059 | 15/07/2025 | 11/02/2020 | Book - Borrowing | 97 | 29/09/2013 | ||||||
| Dewey Decimal Classification | unknown | Central Library | Central Library | First floor | 26/08/2020 | Purchase | 2 | 658.8 KOT | 000049499 | 15/07/2025 | 24/11/2020 | Book - Borrowing | 26/08/2020 | ||||||
| Dewey Decimal Classification | Baccah | Central Library | Central Library | First floor | 09/09/2020 | Purchase | 658.8 KOT | 000049619 | 15/07/2025 | Book - Borrowing | 09/09/2020 |