Marketing : (Record no. 13468)

MARC details
000 -LEADER
fixed length control field 00959nac a22002291u 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100223s2009 nju|||||r|||| 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135153107
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780135153109
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ARM
Edition number 22
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
9 (RLIN) 11708
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title An Introduction /
Statement of responsibility, etc Gary Armstrong & Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 9th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. :
Name of publisher, distributor, etc Pearson Prentice Hall,2009
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent 644;10 p. :
Other physical details Col. ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
9 (RLIN) 11709
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 11710
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/ecip0519/2005027193.html">http://www.loc.gov/catdir/toc/ecip0519/2005027193.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Book - Borrowing
Call number prefix 658.8 ARM
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type
    Dewey Decimal Classification     Alahram Central Library Central Library First floor 23/02/2010   199.00 300 9 28 658.8 ARM 000019701 15/07/2025 18/03/2024 Book - Borrowing

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