Marketing plans : (Record no. 11717)

MARC details
000 -LEADER
fixed length control field 01018cam a2200289 a 4500
001 - CONTROL NUMBER
control field 13677526
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171031123939.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040804s2002 ne a 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004556468
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780750683869(pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750683864(pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .M369183 2002
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Edition number 21
Item number MCD
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McDonald, Malcolm.
9 (RLIN) 5727
245 10 - TITLE STATEMENT
Title Marketing plans :
Remainder of title How to prepare them, how to use them /
Statement of responsibility, etc Malcolm McDonald.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Amsterdam :
Name of publisher, distributor, etc Elsevier,
Date of publication, distribution, etc c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 675 p. :
Other physical details col. ill. ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 5728
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 5729
Topical term or geographic name as entry element Marketing
General subdivision Planning
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/els051/2004556468.html">http://www.loc.gov/catdir/toc/els051/2004556468.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/els051/2004556468.html">http://www.loc.gov/catdir/description/els051/2004556468.html</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Book - Borrowing
Holdings
Withdrawn status Item status Source of classification or shelving scheme Damaged status Not for loan Vendor Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Serial Enumeration / chronology Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Koha item type
    Dewey Decimal Classification     Alahram Central Library Central Library First floor 01/06/2009   240.00 364 8 24 658.802 MCD 000016567 04/03/2026 23/10/2018 Book - Borrowing

© BUE Library 2020