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Jowett, Garth S.,

Propaganda and persuasion / Garth S. Jowett, University of Houston and Victoria O'Donnell, Montana State University. - Fourth edition. - xxii, 422 pages : illustrations ; 23 cm

Includes bibliographical references and index.

What is propaganda, and how does it differ from persuasion? -- Propaganda through the ages -- Propaganda institutionalized -- Propaganda and persuasion examine -- Propaganda and psychological warfare -- How to analyze propaganda -- Propaganda in action : four case studies -- How propaganda works in modern society.


Current Copyright Fee: GBP26.00 0

ISBN: 9781412908986

Subjects--Topical Terms:
Propaganda.
Persuasion (Psychology)

Index Terms--Genre/Form: --Reading book

Dewey Class. No.: 303.375 / JOW