The entrepreneurial mindset : strategies for continuously creating opportunity in an age of uncertainty /
McGrath, Rita Gunther,
The entrepreneurial mindset : strategies for continuously creating opportunity in an age of uncertainty / Rita Gunther McGrath and Ian MacMillan. - xv, 380 pages ; 24 cm
Includes bibliographical references and index.
Using lessons drawn from entrepreneurs and entrepreneurial companies, the authors present a set of practices for capitalizing on uncertainty and rapid change. This book provides simple but powerful ways to stop acting by the old rules and start thinking with the discipline of habitual entrepreneurs, in order to succeed in an unpredictable world.
0875848346 (alk. paper) 9780875848341
Entrepreneurship.
Leadership.
--Reading book
658.421 / MCG
The entrepreneurial mindset : strategies for continuously creating opportunity in an age of uncertainty / Rita Gunther McGrath and Ian MacMillan. - xv, 380 pages ; 24 cm
Includes bibliographical references and index.
Using lessons drawn from entrepreneurs and entrepreneurial companies, the authors present a set of practices for capitalizing on uncertainty and rapid change. This book provides simple but powerful ways to stop acting by the old rules and start thinking with the discipline of habitual entrepreneurs, in order to succeed in an unpredictable world.
0875848346 (alk. paper) 9780875848341
Entrepreneurship.
Leadership.
--Reading book
658.421 / MCG