Social media management :

Van Looy, Amy,

Social media management : technologies and strategies for creating business value / Amy Van Looy. - 1st ed. - Cham : Springer ; 2016. - 1 volume : ill. ; 24 cm. - Springer texts in business and economics .

Includes bibliographical references.

9783319219899


Internet marketing--Social aspects.
Social media--Management.





658.144 / VAN