Corporate strategy /

Lynch, Richard L.,

Corporate strategy / Richard Lynch. - Fourth edition. - xxxii, 830 pages : illustrations ; 27 cm + 1 CD-ROM (4 3/4 in.)

Includes glossary.

Includes bibliographical references and index.

0273701789 9780273701781


Business planning.
Strategic planning.
Industrial management.





658.4012 / LYN

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