BUE Library Search for '(su:{Public relations})'

The public relations handbook /

By Theaker, Alison. .
London ; | New York : Routledge, 2001 .
viii, 289 p. : 24 cm..

Reputation marketing : building and sustaining your organization's greatest asset /

By Marconi, Joe. .
New York : McGraw-Hill, 2002 .
xiii, 232 p. : , "American Marketing Association." 24 cm..

Everything you should know about public relations : direct answers to over 500 questions/

By Davis, Anthony .
London : Kogan Page, 2003. 2003 .
vii, 280 p. ; , Includes bibliographical references and index.

Practical marketing and public relations for the small business /

By Ali, Moi. .
London : Kogan Page, 2002. 2002 .
viii, 374 p.; , Previous ed.: published as Practical marketing and PR for the small business. 1998 | Includes index. 22 cm..

The Practice of Public Relations /

By Seitel, Fraser P. .
Upper Saddle River, NJ : Prentice Hall, 2001 .
xxiii, 534 p. : 26 cm..

Sponsorship : what it is and how to use it /

By Sleight, Steve. .
London ; | New York : McGraw-Hill,c1989. 1989 .
ix, 294 p. : , Includes index. | Distributer: Al-Ahram. 24 cm..

Building structures and skills for fundraising /

By Wilson, Elizabeth West .
London : ITDG, c2001. 2001 .
202 p. : , Distributer: Al-Ahram. 24 cm..

The practice of public relations /

By Seitel, Fraser P. .
Upper Saddle River, N.J. : Pearson/Prentice Hall,2007 2007 .
xxix, 442 p. : , distriuter: Baccah 26 cm..

Public relations : strategies and tactics /

By 20080729 .
Boston : Allyn and Bacon,2006 2006 .
1 v. : , distributer: Al-Ahram 26 cm..

Exploring public relations /

By 20080729 .
Harlow, England ; | New York : FT Prentice Hall, 2006 .
xxx, 641 p. : , Distributer: Baccah. 26 cm..

Building your company's good name : how to create & protect the reputation your organization wants & deserves /

By Young, Davis, .
New York : AMACOM,c1996. 1996 .
viii, 200 p. ; , Distributer: Al-Ahram. 24 cm..

Effective public relations /

By Cutlip, Scott M. .
Englewood Cliffs, N.J. : Prentice-Hall,c1994. 1994 .
xvi, 560 p. : , Distributer: Al-Ahram. 25 cm..

Risk issues and crisis management in public relations /

By Regester, Michael. .
India ; | Crest Publishing House: Kogan Page,c.2003. 2003 .
208p; , Rev. ed. of: Risk issues and crisis management, 2005. | Distributer: Al-Ahram. 22cm..

Public relations : Strategies and tactics /

By Wilcox , Dennis L. .
Boston : Pearson, 2009 .
xxvii, 610p. : 26 cm..

Exploring Public Relations /

By 20080729 .
Harlow, England ; | New York : FT Prentice Hall, 2009 2009 .
666 p. : 26 cm..

Public Relations Writing : A Rhetorical Approach /

By Kent, Michael L..
Boston : Allyn & Bacon, 2011 2011 .
xv, 343 p. : 26 cm..

Developing the Public Relations Campaign : A Team-Based Approach /

By Bobbitt, William R..
Boston : Allyn & Bacon/Pearson, 2009 2009 .
270 p. : , new nonfiction2011 22 cm..

Public Relations : strategies and tactics /

By Wilcox , Dennis L. .
New York : Pearson Longman, 2012 .
594 p. : 26 cm..

The Handbook of Strategic Public Relations and Integrated Marketing Communications /

Maidenhead : McGraw-Hill Professional, 2012 .
xviii, 904 p. : 24 cm..

Public relations : an introduction /

By Harrison, Shirley,.
Hampshire, United Kingdom : Cengage Learning, 2011 .
xi, 212 p. : , Previous ed. : London: Routledge, 1995. | Index : p. 209-212. 25 cm..

Public relations : strategies and tactics /

By Wilcox, Dennis L..
Harlow, Essex : Pearson Education Limited, 2015 .
624 p. : , Index : p. 604-619. 26 cm..

Journalism and PR : news media and public relations in the digital age /

By Lloyd, John,.
London ; | New York : I.B.Tauris & Co. Ltd in association : | University of Oxford, Reuters instittute for the study of journalism, 2015 .
xi, 138 p. ; 22 cm..

Exploring public relations /

By Tench, Ralph..
Harlow : Pearson Education Limited, 2014 .
xxix, 565 p. : , Glossary : p. 545-553. | Previous edition : 2009. 27 cm..

An introduction to public relations and communication management /

By Chia, Joy..
Victoria : Oxford University Press, 2013 .
xxi, 434 p. : , Index : p. 424-434. | Includes appendix. 25 cm..

Branding for the public sector : creating, building and managing brands people will value /

By Temporal, Paul..
Chichester : John Wiley and sons Ltd., 2015 .
viii, 279 p. : , Index : p. 271-279. 24 cm..

War and media operations : the U.S. military and the press from Vietnam to Iraq /

By Rid, Thomas,.
Oxon ; | New York : Routledge / Taylor & Francis Group, 2007 .
xii, 226 p. : , Index : p. 223-226. 24 cm..

Research methods for media and communication /

By Weerakkody, Niranjala..
South Melbourne : Oxford University Press, 2015 .
xiv, 350 p. : , Glossary : p. 314-324. | Index : p. 338-350. 28 cm..

Public relations campaigns /

South Melbourne, Vic. ; | New York : Oxford University Press Australia & New Zealand, 2009 .
xii, 240 p. : 25 cm..

Routledge handbook of political marketing /

London : Routledge, 2015 .
xx, 388 p. ; , Index : p. 387-388. | Conclusion: p. 366-386. 24 cm..

Public relations writing : form & style /

By Newsom, Doug..
Belmont : Thomson Wadsworth : | Thomson Higher Education, 2008 .
xxii, 458 p. : 23 cm..

Exploring public relations : global strategic communication /

By Tench, Ralph..
Harlow : Pearson Education, 2017 .
xxix, 578 p. : , Revised edition of Public relations, 2013. 26 cm..

Rethinking reputation : how PR trumps marketing and advertising in the new media world /

By Seitel, Fraser P.,.
.
x, 235 pages ; 25 cm.

Mastering the new media landscape : embrace the micromedia mindset /

By Henricks, Barbara Cave,.
.
vi, 180 pages : 20 cm.

Public relations : concepts, practice and critique /

By L'Etang, Jacquie,.
.
xiii, 290 pages : 24 cm.

Cutlip & Center's effective public relations /

By Broom, Glen M.,.
.
455 pages : 26 cm.

Social media strategy : marketing and advertising in the consumer revolution /

By Quesenberry, Keith A.,.
.
xv, 239 pages : 26 cm.

Developing the public relations campaign : a team-based approach /

By Bobbitt, Randy,.
.
xvii, 238 pages : 24 cm.

The handbook of crisis communication /

.
xxviii, 737 pages ; , Originally published: 2010. | Formerly CIP. 24 cm..

Exhibiting cultures : the poetics and politics of museum display /

.
x, 468 pages : , Based on papers presented at a conference entitled 'Poetics and Politics of Representation,' held at the International Center of Smithsonian Institution, Sept. 26-28, 1988; sponsored by the Rockefeller Foundation and other institutions. 24 cm.

Social media campaigns : strategies for public relations and marketing /

By Kim, Carolyn Mae,.
.
262 pages : , Previous edition: published as by Carolyn Mae Kim, Matthew Prince. 2021. 23 cm.